College of Mass Communication

  • Achieving academic excellence through application of national and international accreditation standards
  • Equipping graduating students with the scientific and practical skills that enable them to compete on the job market
  • Reinforcing the role of the College as a house of expertise and as a center of research and training
  • Consolidating the role of the College in the community
  • Bachelor of Arts in Mass Communication (Public relations and Advertising)
  • Certified UAE secondary school certificate or its equivalent, with a minimum average grade 60 percent.
  • English proficiency test (TOEFL score of 450 or above, or the equivalent
  • Students are required to complete a total of 126 credit hours and a minimum of 2.0 GPA out of 4.0.
  • Public relations and advertising campaigns managers
  • Public relations and advertising campaigns consultants
  • Public Relations officers in State Ministries and other institutions of the public and private sectors
  • Independent self-employed advertising designers
  • Radio announcers, presenters, and producers
  • Television announcers, presenters, and producers
  • Newspaper and magazine news reporters, copy writers, and editors
  • Freelance correspondents of local, regional, and global media organizations
  • Higher studies leading to Master’s and Doctoral degrees

College of Mass Communication